New customer acquisition is a top priority at FanDuel. This transition was made even easier when FanDuel was purchased by global sports betting powerhouse Flutter Entertainment in 2018, the same year the site launched in New Jersey. The brand's outstanding attention to detail in running a clean and easy-to-use website and mobile app for daily fantasy sports made the transition into the sports betting industry a natural one. Why FanDuel is the best sportsbook in New Jersey 🔵įanDuel was founded in 2009 and gained notoriety in the daily fantasy sports space soon after.